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In the Paragraph text (the readable text that is seen as the text on the page).

In the ALT of the images (alternative text of the image).

The subheadings combined, the H2 with the H3, the H2 through the H6, and the H4 through the H6).

All subheads separately, from H1 to the H4.

In the title of the page (Meta Title, so the title that you see in the search engines).

So the exact keywords and related keywords are checked in the following places on the page. If you talk about SEO, you will likely mention words like: marketing, online, website, webpage, rankings, Google, etc. LSI keywords or related search terms are words that naturally come up in a conversation about the topic. These are the variations of your keyword. If you search for the short phrase “SEO Agency,” Google will highlight certain words in bold, such as SEO services or digital marketing agencies.

The tool not only analyzes the keywords that you have entered, or usually called “Exact Match Keywords,” but it also checks for variations and related search terms. You have to choose your competitors yourself.

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Page Optimizer Pro primarily looks at the strongest signals where the keywords occur and compares them with the signals from the competitors for that keyword. Which SEO factors/signals does this tool check? If you do, definitely check out Kyle Roof’s online SEO course. It makes sense to take some online courses if you’re new to SEO and want to learn more. If you want to measure off-page signals like backlinks, you need to use other tools like Ahrefs, Moz, SEMrush, etc. POP is not a magic wand, crystal ball nor a copy of Google Rankbrain.

#Pro rank tracker coupon code how to#

But you still need to know how SEO works, and how to choose the correct competitors. POP (Page Optimizer Pro) gives you ideas about what types of factors you need to optimize on your page (ON-PAGE SEO) to rank higher. Of course, you’d like to know exactly how to rank higher than your competitors. Hold on! Wait a minute! Page Optimizer PRO is not a magic wand. Hey, I made all changes yesterday, but I’m still not # 1! This tool is useless! He discovered which factors these are and built a tool to use in measuring against the competition. Even though these signals may differ over time (because Google pushes out updates regularly), some of the signals always remain strong. Continuous testing has allowed him to discover a pattern that he can apply to websites. Would an H1 tag be stronger than 2 H2 tags? Is a keyword in the Meta Title just as strong as a keyword in the text? And is a keyword in the HTML just as strong as a keyword in the CSS?Īfter all of those tests, he can say with high probability (certainty) which signals outweigh others. Kyle has currently done over 300 tests on Google’s algorithm and discovered that web pages can be Over-optimized and Under-optimized at the same time!įor several years now, Kyle (owner of High Voltage SEO) has been testing the strength of different SEO signals. Kyle is a well-known face in the SEO community, and he can be found speaking at many conferences around the world, such as DMSS, DNX Global, SEO Rockstars, Chiang Mai SEO conference, and many more. Kyle Roof is the source behind this amazing tool.

in order to be able to compete with the larger SEO agencies. Page Optimizer Pro is a great on-page SEO tool that was developed for smaller SEO agencies, copywriters, etc.